Bangalore, India (November 6, 2016): ACER, the leading laptop and PC player in India, today announced its
partnership with B-Trac Technologies Ltd.- one of the leading IT hardware
solutions company as its newest distributor in Bangladesh. Under the terms of
the agreement, B-Trac Technologies will distribute Acer's products, including
notebooks, desktop PCs and monitors, further B-Trac will also become the
provider of service and support in Bangladesh.
On the partnership inauguration
program the Mr. Pinaki Banerjee, Business Head for Bangladesh & East India
spoke on behalf of Acer; Mr. Harjinder Singer, Commercial Head for Bangladesh
and Mr. Shakib Hasan, Country Channel Consultant for Bangladesh from Acer was
also present. Mr. Abdul Mabud, Chief Commercial Officer from B-Trac
Technologies spoke on the occasion; Mr. Tariqul Kabir, Head of Sales and Mr.
Akhter Fahmi, Head of Operations from B-Trac Technologies were also present on
the occasion.
This agreement with B-Trac will take Acer’s success to the next
level. With this association, Acer will be able to further explore the untapped
potential of the market in Bangladesh and capture a bigger market share.
Acer has always been a technology vendor that has been ahead of
the curve and has moved beyond just being a computing-only brand. The company
has recently launched path breaking products like the Acer Aspire Swift 7; the
world’s thinnest laptop, The Predator 21X; the world’s first curved screen
laptop and the ultra slim Spin series convertible laptops in the recently
concluded IFA expo at Berlin. Acer has also developed robust plans focusing on
marketing strategies, attractive pricing and retail expansion with an aim to
enhance excitement, engagement and experiential purchase for the customer.